The Grid

The Grid is a concept tennis club brand that combines timeless simplicity with a touch of old-money elegance. I developed a full identity system including the logo, social media assets, membership card, clothing print designs, and concept mockups. The style is refined and minimal, drawing from classic sporting visuals with a modern twist. Every element was designed to feel premium yet understated—capturing the exclusive, quietly luxurious energy of The Grid.

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QUT Design Exhibition